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Work / Residential / NordiHouse

01 / Selected case studies

Nordi House.

Brand / Digital experience / Preview

Modular homes, with a site that explains how buying one works.

NordiHouse sells modular homes. I designed the identity and the website. The site is in preview, and the house pictures on it are illustrations for now.

NordiHouse on four devices on an ink desk: the home page, the house comparison, the Nordi Loft page and the houses overviewStudio render

01 / Architectural story

01 / The contextA complex choice deserves a clear experience

An architectural story, not a catalogue.

Make choosing a home feel possible.

Buying a modular home means choosing a model, a layout and materials, usually from a long spec sheet. The site turns that into pages you can follow, and keeps the pictures that make people want the house in the first place.

02 / Visual languagePalette and type

Plain colours, plenty of space.

Colours taken from natural materials, wide margins and strict type. The brand should feel like architecture, not like fashion.

Project palette / Illustrative design study: Forest, Timber, Linen, Charcoal
NordiHouse on four devices on an ink desk: the inspiration page, how the houses are built, Nordi Gable and the cost guideStudio render
Material, light and space02 / 06

03 / Up closeStudio renders / The preview

The same site, eight ways in.

04 / The systemFrom the preview / Read, not redrawn

The brand, as the site draws it.

05 / Digital experienceThe project needs to work on every screen

Pick a model, then ask.

Each model has its own page, and the enquiry form comes after the details, on any screen size.

Model exploration / Editorial content / Contact flows / CMS

NordiHouse across sizes: the Nordi Loft page on a tablet in front of the home page on a monitorStudio render
Responsive website / Concept preview03 / 06

06 / A closer lookArchitecture in the details

07 / The scopeWhat I did

Four parts of one job.

  1. 01 / Identity

    Identity

    Logo, palette and type for a homes brand.

  2. 02 / Experience

    Experience

    Model pages and a simple way to enquire.

  3. 03 / Content

    Content

    Content structured so other languages can be added later.

  4. 04 / Engineering

    Engineering

    The front end for every width, and a CMS the team can maintain.

08 / Next workDiscover another world

09 / MeasuredThe preview build / PageSpeed Insights

The preview, measured.

Mobile

Performance
100
Accessibility
100
Best practices
100
SEO
66
Largest contentful paint
1.0 s
Total blocking time
0 ms
Cumulative layout shift
0.00

Desktop

Performance
100
Accessibility
100
Best practices
100
SEO
66
Largest contentful paint
400 ms
Total blocking time
0 ms
Cumulative layout shift
0.00

PageSpeed Insights (Lighthouse 13.6.0) · measured 13 November 2026

A preview is kept out of search engines on purpose (noindex), and Lighthouse counts that against SEO. The production site is indexable.

The full report
The full report
MobileDesktop
Performance100100
Accessibility100100
Best practices100100
SEO6666
Largest contentful paint1.0 s400 ms
First contentful paint1.0 s300 ms
Total blocking time0 ms0 ms
Cumulative layout shift0.000.00
Speed index2.7 s900 ms

Lab data: Lighthouse under simulated mobile and desktop conditions. Real visitors’ numbers can differ.

Run it yourself on PageSpeed Insights (opens in a new tab)

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